Whether you are generating leads or measuring the performance of your upcoming event, trade show, or marketing campaign, you need to capture correct data from your audience for effective post promotion. This is a very vital task to set as a precedent while planning your company's advertising event: People can engineer a wonderful occasion, but once the crowd leaves, the final success is truly based on how you will be able to regularly communicate with them about your services or products.
Interactive post, today's technology offers a great wealth of promoting solutions, but one must carefully select proven components to combine and then hold a highly visible and successful event, trade show, or promoting program. The event must create attention and capture an audience. Secondly, the next important and most crucial phase is keeping the product or services you are promoting "alive and exciting" and in the client's minds during the following months and even a year after the occasion is over.
If you carefully map out the interactive, creative demonstration in which they participate, the motivation to acquire their picture from your website will increase - most studies prove that 70% of the people who use the data camera system combined with unique interactive show results in great rates of return from their trade show or occasion with a post promoting campaigns.
Here is a perfect and proven example of a highly, winning occasion with "interactive shows" that includes data gathering potential: " Virtual Video Interactive Surfing Displays". The Hawaiian, tropical paradise theme seems to be a very popular designed occasion that never gets tiring. The colorful, laid-back party theme meets the psychological needs of today's trends - people love the vision of Hawaii as it is laid back, relaxing and fun. So how do you bring a Hawaiian beach to any event with an interactive wave of action? Easy. There are several "interactive displays" that a business can rent and set up in minutes.
One specific company from Hawaii rents interactive displays and surf simulators to locations worldwide - comes complete with backdrop waves and a highly specialized photo camera that assists in collecting client data. Clients like Microsoft, Nike, ABC Television, CBS Television, Sony Entertainment, Cisco Systems, and many more have used these video surf simulators for their highly successful events, trade shows parties, team building, or promotions.
Here is the scenario: Imagine the sounds of beach boy music and the peaceful rhythm of waves breaking on a white Hawaiian sandy beach. Then as you get closer to the event, you notice someone standing on a real Hawaiian surfboard in front of a large screen television. You will also notice the crowd watching this "video surfer" laughing and sometimes screaming in exhilaration - trying to surf a large wave on the video monitor and get points by not "wiping out" all while avoiding great white sharks and other obstacles in the water.
Off to the side of the surf simulator, you also notice a line of people waiting to take a memorable picture. People stand on a mini-surfboard positioned in front of a huge eight-foot wave mural with a palm tree. A special camera marks each photograph with a digital code and time-stamped for later ease of retrieval - gone are the days of instant printers, etc. The code allows the holder to log in and go directly to their photograph for downloading or pasting on their desired social network. Of course, before they get the memorable download, they enter their exact email address which you use for post advertising.
