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Bragg Gaming grows footprint with Swiss Casinos deal
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Bragg Gaming Group reinforced its profile in Switzerland after launching its content with Swiss Casinos.
A selection of games from Bragg’s portfolio is now available to Swiss Casinos’ online customers, including titles with proven local appeal. Additional content will continue to be added to the offering at regular intervals.
“Rolling our content out with another Swiss operator is a fantastic achievement for us and Swiss Casinos provides a strong and established platform to reach even more local players with our premium and high-performing titles,” said Lara Falzon, President and Chief Operating Officer at Bragg. “We are set to further expand across numerous regions in 2023 and the maturing Swiss market will play an important part going forward thanks to the collaborations with our leading partners.”
Swiss Casinos Group, established in the 1970s, operates four land-based casinos in Switzerland and its digital brand has attracted a wide audience since the online market opened up in 2019.
The continued expansion in Switzerland underlines the local popularity of Bragg’s portfolio and the country is now playing an important part in the overall growth strategy for the company.
“Bragg’s library of slots is already performing well in our online casino and we are very pleased with the start of our relationship,” said Patrick Mastai, Director Online Casinos at Swiss Casinos. “We look forward to adding additional content from Bragg and working together to further both our positions in the exciting Swiss market place.”
Bankroll Begins Bet Concierge Experience With Betting Hero
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Bankroll, a new luxury sports bar experience coming to Philadelphia in Autumn, has partnered with Betting Hero to develop and build Bankroll’s sports betting education. The partnership includes conducting market analysis, and creating a concierge program featuring in-house sports betting experts who will guide Bankroll guests through the sports betting experience.
Betting Hero is a leading live activation and customer experience company in the sports betting industry. A recent study from Betting Hero’s consulting and research arm – Betting Hero Research – and Epoxy.ai found that 47% of sports bettors said they want to place more bets but currently have a hard time navigating and finding the bets they want. These findings support consumer interest in Bankroll’s guest experience and concierge program, which provides hands-on education around online betting, including setting up an account on a betting app, learning about the different types of bets they can place, and how to pay for their online gambling and withdraw their winnings. Additionally, 71% of sports bettors find it important or very important to be able to watch what they bet on – and Bankroll will offer dozens of screens for fans to watch their favourite games.
“We are thrilled to collaborate with Betting Hero and its team of seasoned sports betting experts to create the next generation of gaming catered to sports fans,” said Padma Rao, CEO of Bankroll. “Our unique concierge service will provide customers customised content, coaching and community unlike any other venue or platform.”
Betting Hero will also help build out Bankroll’s sports betting-focused concierge team, focusing on VIP customer engagement, customer acquisition, and building relationships with gambling and sports betting companies.
“Betting has become an integral part of the sports fan experience,” said Jai Maw, president of Betting Hero. “Creating a high-end betting experience at a venue like Bankroll gives guests more ways to engage with their favourite games and provides betting companies a truly differentiated way to engage customers. We’re excited to deploy Betting Hero’s sports betting expertise in partnership with Bankroll to create this unique venue experience catered toward bettors.”
AffPapa unveils recent partnership with HoldnSpin
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AffPapa is happy to reveal its latest partnership with HoldnSpin, welcoming the casino operator to its directory.
HoldnSpin is an iGaming operator that offers a large catalog of entertaining games sourced from nearly 70 renowned development studios. Its lucrative bonuses and innovative multi-level loyalty program deliver a unique experience to its players and contribute to its excellent player engagement and retention rates.
HoldnSpin’s varied payment methods further enhance its offerings, enabling users to make quick deposits and withdrawals using popular online wallets or a selection of prominent cryptocurrencies, such as Bitcoin and Tether.
This partnership will present the operator with several new opportunities, allowing it to enhance its marketing and user acquisition processes while also providing fresh and unique experiences to its current player base.
HoldnSpin issued the following statement:
“We’re thrilled to be working with AffPapa, who brings us closer to quality affiliates. We’re excited to see this collaboration unveiled and to explore options with any affiliates that provide solid casino traffic.”
Yeva Avagyan, Head of Commercials at AffPapa, remarked:
“We are pleased to welcome HoldnSpin to our operator portfolio. I am convinced that the casino operator will form lucrative partnerships with the impressive list of affiliates featured in our directory.”
Gaming Corps partners up with Vera & John Casino
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Swedish developer, Gaming Corps, is expanding its distribution network by partnering with yet another well-known Operator as Vera & John Casino goes live with the studio’s content.
“Vera & John not only leads but has essentially created the entirety of its active market with others joining to build online operations in the region,” said Danielle Calafato, Chief Commercial Officer at Gaming Corps. “It has demonstrated the right way to appeal to its customer-base by providing local content that resonates with player tastes. We’re thrilled to be working on a custom game that is on point for how we look after our customers. Gaming Corps is excited to be a part of its offering, with initial results already looking positive.”
Vera & John has led the way in online operations to cement its place as the go-to destination for casino content by understanding the local market and offering a responsible space within which players could find their gaming entertainment of choice.
Gaming Corps’ inclusion is testament to how its commitment to a diverse portfolio is driving its increasing success. Initially starting with the studio’s latest game genre, Plinko, and the game of the same name, Vera & John is then set to add additional verticals. It will also exclusively host a custom Mine game made in partnership with the studio.
“We're thrilled to expand our exciting arcade vertical with Gaming Corps, as specialists in the space,” said Vera & John’s spokesperson. “The launch of Plinko offers more control and variety to our players and their preferences in the game. Moving further into 2023, we're looking forward to further collaboration on strategic initiatives to further grow a unique gaming offer. We're sure our players will love it!”
Gaming Corps is an established gaming company with a background in video games that is now experiencing growth in the iGaming sector. Having recently attracted some of the industry’s leading talent, its diverse portfolio consists of premium Crash, Mine, Table, Slot games and its recently added Plinko.
Evoplay’s latest release Jhana of God
Awarding-winning game development studio Evoplay is transporting players to an ancient civilization in its newest slot, Jhana of God.
Inviting players to harness the power of sacred animals, the game’s high-paying symbols are made up of turtles, fish, elephants, and tiger symbols with flower Wilds also present, making it easier for players to form harmonious combinations to award a win.
Adding to the allure, two different colored Hamsa Bonus symbols can appear, with silver granting two Free Spins and gold awarding three Free Spins, with three or more symbols needed in total to trigger the Bonus Round.
In the Free Spins game, a Super High symbol helps unravel the secret of Jhana by offering lucrative win potential. These symbols are also collected in the Spirit Orb that runs alongside the game, as they replace high-paying symbols as well as awarding an additional spin for every ten collected.
Allowing players more control over their gaming experience, Jhana of God also comes in the popular Bonus Buy format in certain jurisdictions, empowering players to directly purchase either six, 10 or 12 bonus spins.
Evoplay’s latest Asian-inspired comes hot on the heels of recently released hit titles Thunder Mega Sevens and Elven Princesses Crown Quest as the provider continues to refresh its portfolio with new titles.
Commenting on the launch, Ivan Kravchuk, CEO at Evoplay, said: “Jhana of God takes players on an ethereal journey where the ancient symbols unlock the key to good fortune, boosted by a special Super High symbol in the bonus round. Players who are fans of a higher volatile experience can purchase Free Spins directly, thanks to our Bonus Buy version, providing solutions to our partners for all gamer preferences.”
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